From catch to customer: How Pacific Packaging powers the seafood supply chain

Getting food from the ocean or fish farm to your table takes a lot of steps — and packaging is the steady constant making it all possible. It protects and preserves seafood, fresh produce, and other consumer goods.

Based in the USA and serving North America, Pacific Packaging Products, Inc. plays a big part in making that happen. They work closely with the food and beverage industry, specialising in seafood and cold chain packaging solutions that do far more than just “transport things”.

When customer demands shift or new challenges arise, they partner with innovative packaging manufacturers like Disruptive Packaging to engineer smarter, more effective solutions.

Making Waves: Meeting the Seafood Industry's Packaging Needs

Getting quality seafood to market or restaurant isn't just difficult — it's a race against time, temperature, and biology. Seafood providers face several challenges: ensuring sustainable sourcing, maintaining strict cold chain integrity from ship to shelf (both domestically and internationally), and navigating a maze of regulations and food safety standards. That’s where the right packaging becomes crucial. The right solution needs unbeatable thermal performance and leakproof reliability.

Packaging suppliers understand these requirements and create solutions that do more than contain — they protect, preserve, and maintain temperature. Producers can choose packaging sizes tailored to their species types and volumes, helping cut down on waste and boost efficiency.

For processors, packaging plays an equally important role. They're transforming raw catch into consumer-ready products, which means packaging has to survive multiple stages: storage, transport, distribution, and handling. That's why the best packaging partners work with processors, not just for them — designing solutions that integrate seamlessly into operational workflows.

What does that look like in practice?

• Stackable and Space-Saving Designs - Easily stacked and stored, maximising warehouse space and simplifying logistics

• Equipment Compatibility - Designed to work seamlessly with existing processing lines and machinery

• Food Safety Compliance – Designed to meet the highest hygiene and safety standards

Together, these features help processors protect product quality, improve efficiency, and keep their production lines running smoothly.

Sustainability in the Supply Chain

As an industry leader, Pacific Packaging has partnered with manufacturers and product experts, continually looking for ways to do their part in protecting and preserving the overall ecosystem.

They believe it is important to take an entire product life cycle approach, examining both upstream sourcing and downstream disposal to choose the right materials and ensure appropriate end-of-life handling.

In addition to understanding sustainability at the product level, Pacific Packaging works with their customers to unlock economic benefits through:

• Reducing material costs

• Longer-lasting products

• Lower energy costs

• Understanding the environmental values of the packaging end-users

Through these efforts, Pacific Packaging continues to show their customers there are alternatives to conventional packaging materials.

A Partnership That's Changing the Game

Pacific Packaging’s strategic collaboration with Disruptive Packaging is revolutionising the industry. Together, we’re replacing expanded polystyrene (EPS) with URTHCOR®, a more sustainable option that doesn’t sacrifice performance. By combining Disruptive Packaging’s innovative design expertise with Pacific Packaging’s deep market knowledge, the partnership delivers packaging solutions that are both functional and visually appealing.

This collaboration accelerates the development and rollout of new packaging products, keeping customers ahead of market trends and changing regulations.

David Varsano, President of Pacific Packaging Products, Inc., shared, “This collaboration with Disruptive Packaging strengthens our ability to meet the evolving needs of the supply chain and gives our customers access to truly sustainable packaging alternatives.”

The 3 Cs: Collaboration, Customisation, and Commitment

When customer demands shift or new challenges surface, the supply chain must adapt — and packaging remains at the heart of that evolution. Pacific Packaging understands the complexities of the supply chain and responds with collaboration and customisation. Their partnership with manufacturers like Disruptive Packaging reflects a deep commitment to innovation, sustainability, and doing what's right for customers.